Maxion Wheels recognises FreiLacke for its outstanding performance, product quality and long-standing partnership, highlighting the importance of reliable and sustainable coating solutions.
FreiLacke, a manufacturer of industrial paints and coatings, has been named Supplier of the Year for the Europe, Middle East and Africa (EMEA) region at the 2025 Maxion Supplier Awards. Presented by Maxion Wheels, a leading global manufacturer of automotive wheels, the award recognises suppliers that demonstrate excellence in quality, innovation, sustainability and supply chain reliability.
The recognition highlights FreiLacke’s commitment to delivering high-performance coating solutions, ensuring reliable production processes and supporting customers through close collaboration and sustainable practices. It also reinforces the company's long-standing partnership with Maxion Wheels and its shared commitment to continuous improvement.
The award ceremony took place on 10 September at Maxion Wheels’ headquarters in Königswinter, Germany. FreiLacke Managing Director Rainer Frei and Marvin Brunke, sales representative for the Vehicles business unit, accepted the award on behalf of the company.
“We are delighted to receive this award and see it as confirmation of our joint efforts and our high-quality standards. It demonstrates that, through our combination of high product quality, reliable processes and close collaboration, we create genuine added value for Maxion Wheels. At the same time, the award serves as an incentive for us to continuously develop our solutions and our collaboration further,” has stated Marvin Brunke.
Through its annual Supplier Awards, Maxion Wheels acknowledges partners that contribute to operational excellence, responsible procurement and sustainable business growth. For FreiLacke, the distinction represents both recognition of its achievements and an opportunity to further strengthen its collaboration with Maxion Wheels in addressing future industry challenges.