ABRAFATI 2025 will take place from 23–25 September at the São Paulo Exhibition & Convention Center, where the company’s TiO₂ pigment team will be on stand J30.
LB Group will present its latest high-performance titanium dioxide (TiO₂) pigments for coatings and inks at ABRAFATI 2025 in São Paulo (Brazil).
The BILLIONS™ portfolio features well-established products, including BILLIONS™ R-996, a durable sulphate-process pigment widely used in architectural, industrial, and powder coatings, and BILLIONS™ BLR-895, a chloride-process pigment recognised for its exceptional whiteness and subtle blue undertone.
“Continuous product development and customer trials facilitate the design and production of our TiO₂ pigments. At ABRAFATI 2025, as well as our excellent portfolio of high-performance TiO₂ pigments for coatings and inks, we’ll be sharing improvements we’ve made to our BILLIONS™ BLR-896 titanium dioxide pigment to produce BILLIONS™ BLR-896+ pigment, a super-durable TiO₂ pigment designed for high quality industrial coatings,” has stated Julie Reid, strategic marketing director at LB Group.
“BILLIONS™ BLR-896+ offers improved weatherability, opacity, tint strength, and gloss compared with BLR-896 pigment. It delivers enhanced bright, blue-toned colour for better visual appearance and formulation efficiency. BLR-896+ is a highly competitive TiO₂ pigment option for manufacturers of high-quality industrial paints. TR53 has been specifically designed for reverse laminate printing inks. It’s optimised to deliver excellent dispersion and high opacity in relevant resin systems,” has added Julie Reid.